OEB Breakfast Co. Canada April 23, 2024, an award-winning breakfast, brunch, and lunch restaurant chain founded by acclaimed Chef Mauro Martina, is poised to grow in the Ontario market.
Established in 2009 and building on a strong foundation, OEB currently boasts 20 successful locations and is poised for significant growth in Ontario. Building on its reputation for innovation and culinary excellence, OEB Breakfast Co. aims to revolutionize the breakfast scene with its distinctive blend of modern flair and timeless breakfast classics. The company's commitment to quality, culinary excellence, and customer satisfaction has positioned OEB as the leading better breakfast brand in Canada.
"We are thrilled to embark on this exciting journey of expansion, particularly in the GTA region," said Dave Orsten, CEO of OEB Breakfast Co. "Our mission has always been to provide an unparalleled dining experience that redefines the boundaries of breakfast and lunch. Brunch can be innovative, creative, and inspiring while still being familiar. With our unique menu offerings, inviting ambiance, and dedication to customer service, we are confident that OEB Breakfast Co. will quickly become a favourite among Ontario brunch-goers."

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OEB Breakfast Co. takes pride in its modern yet inviting atmosphere, which sets the stage for memorable dining experiences. Each location boasts unique and contemporary design elements, creating a welcoming environment for guests to enjoy. Moreover, the restaurant's Instagram-worthy dishes, generous portion sizes, and focus on both indulgence and health make it a standout in the breakfast segment.
As part of its expansion plan, OEB Breakfast Co. is actively seeking prime locations throughout the Greater Toronto Area (GTA). The company's growth strategy aligns with its commitment to serving densely populated areas with high foot traffic and strong visibility. To facilitate this expansion, OEB Breakfast Co. has partnered with leading real estate firms to identify ideal locations that meet its criteria.
"We see tremendous potential in the Ontario market, particularly in the GTA, and we are eager to introduce our unique concept to more communities," added Dave Orsten. "By prioritizing quality, innovation, and customer satisfaction, we are confident that OEB Breakfast Co. will continue to thrive and delight guests across Canada."
For more information about franchising opportunities with OEB Breakfast Co. and its expansion plans, please fill out their web application at www.eatoeb.com/franchise or contact partners@eatoeb.com
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About OEB Breakfast Co.
OEB Breakfast celebrates its 15th anniversary in October 2024 since its original store opened in Calgary in 2009. It is founded on Chef Mauro Martina's life-long love for food and his belief that breakfast should be bolstered by artistry and passion. The chef-driven concept is led with soul, emphasizing people who love to produce, create, serve and consume fresh fare in warm, modern and welcoming settings. Now with 20 locations in North America (7 in Alberta, 7 in B.C, 2 in Toronto, 1 in Winnipeg, 1 in Saskatchewan, 1 in Arizona, and 1 in California), OEB endeavours to expand further across the continent in its pursuit of transforming the North American breakfast scene. For more information and locations, visit eatoeb.com. Follow OEB Breakfast Co. on social for exciting updates: Instagram, Facebook and TikTok.